About this role
This is a full-cycle B2B sales role for a firm providing accounting and bookkeeping services to businesses in the United States. You will not be handed a list of warm inbound leads. You will build the pipeline yourself: identifying and qualifying prospects, running cold outreach by phone and email, and getting the first meeting booked. From there you run discovery calls to understand what a prospect actually needs, present the service offering and pricing, handle the objections that come with selling an outsourced finance function, negotiate terms and close. You will keep the pipeline honest in a CRM, follow up consistently, hold monthly and quarterly targets, and hand won accounts to the delivery team cleanly. The work needs all three parts of the job to be real: prospecting that fills the top, consultative selling in the middle, and the ability to actually close at the end. You will be talking to U.S. business owners, so clear spoken and written English and the confidence to lead a call matter. This is a fully remote position for a candidate based in India or the Philippines, working U.S. business hours.
What you’ll do
- Identify and qualify prospective clients through outbound prospecting
- Run cold call and cold email outreach at volume
- Conduct discovery calls to understand a prospect business and its needs
- Present service offerings and pricing, and build proposals
- Handle objections and negotiate terms
- Close deals and hit monthly and quarterly targets
- Manage the pipeline and keep the CRM accurate and current
- Follow up consistently across a long sales cycle
- Maintain relationships with existing clients
- Work with the delivery team to hand over won accounts and ensure smooth onboarding
What we’re looking for
- Sales or business development experience in a B2B environment
- Outbound prospecting and lead generation - building your own pipeline, not working inbound leads
- Cold calling and cold email outreach
- CRM management and pipeline tracking
- A consultative selling approach
- Ability to understand and explain accounting or bookkeeping services to a business owner
- Excellent verbal and written English communication
- Comfortable conducting client calls and presenting solutions
- Strong negotiation and closing skills - carrying deals to signature, not just qualifying them
- Self-motivated and able to work independently against targets
- Comfortable working with U.S.-based clients
Nice to have
- Experience selling accounting, bookkeeping, or financial services
- Experience selling outsourcing or offshore services
- Familiarity with CRM tools such as HubSpot, Salesforce, or Zoho
- Experience with LinkedIn Sales Navigator or similar prospecting tools
- Understanding of the U.S. small business market
About F5 Global Talent
F5 Global Talent is a people-first company that hires experienced professionals and places them in long-term, fully remote roles with leading U.S. companies. We are your direct employer of record — we handle payroll, equipment, HR, and ongoing support, so you can focus on doing your best work. To date we have placed 500+ professionals, and 98% remain with their role past the first 90 days.